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Last updated on October 4th, 2023 at 12:03 pm


Drones have come a long way since they were first used in 1849. The first-ever military use of drones or unmanned aerial vehicles (UAV) was in 1849. It was when a pilotless balloon bomb attack was launched against Venice by Austria. The first modern drone was developed in 1935.

Since then, people have used drones for various purposes: security, environmental applications, safety, and aerial drone photography. However, while they have been used for many years now, it was in 2013 that drones became a household name—when Amazon used them for delivery.

Drones have been used for diverse purposes, from media coverage to filmmaking to photography. The Federal Aviation Administration (FAA) released the rules on commercial drone usage in 2016.

The Lowdown on Drone Photography

In essence, drone photography captures still images and videos using a UAS (unmanned aircraft system) or UAV. With drone photography, pictures and videos that were once impossible for human photographers or videographers to capture are now possible.

Thanks to their flight abilities, small size, and ability to withstand harsh environments, drones are now considered one of the most effective marketing and business tools. A first-person view (FPV) is also made possible with drone photography.

Industries that Love to Use Drone Photography

Their unique features and peerless benefits have made drones truly stand out. Drone photography and the use of drones have become a staple in the following industries:

  • Film
  • Architecture
  • Tourism and Travel
  • Construction
  • Real Estate
  • Property Management
  • Weddings
  • Event Coverage
  • Aviation

How Your Business Can Benefit from Drone Photography


If a picture is worth a thousand words, an aerial drone photo is undoubtedly worth much more! What’s even more impressive? There are countless ways businesses can benefit from drone photography. Below are some of the most remarkable:

Drones can help you save time.

Typically, drone operating will only require a camera operator and a pilot. So, when you arrive at the site where you want to take photographs, it will only take a few minutes to get everything up and running.

In addition, even if the weather is harsh, you won’t need to reschedule the session to another day to get stunning shots. You can only pull off that if you use a human-crewed aircraft.

Drones are your best ally if you want to do video projects on landscapes. You can do 360-degree rotations, aerial views, and time-lapse with drones. In addition, drones can also capture spectacular aerial footage in full HD glory.

Drones can help you get the perfect shot.

Thanks to their size, drones can quickly fly into areas difficult for human-crewed aircraft to reach. Not only that but drones can also fly as high as 300 feet in the air and from just a few centimeters off the ground.

Drones can also be used to pan and frame a specific subject easily. Drones can take continuous shots while giving the operator complete control. In other words, the operator can rotate and move the drone from one spot to another to get that consummate shot.

Drones can help bring architectural designs to life.

Architectural firms and construction contractors can also benefit from using drones. The drone images and footage can be used to create 3D renderings. It will also allow you to develop real-world project concepts. Drones can also be beneficial if you want to create accurate designs.

Drones can help produce stellar video footage and images.

Using drones is your best bet if you want to produce superb video content and images that truly stand out. Videos and photos captured by drone cameras typically go beyond the usual cinematography norms.

Also, the exceptional angles and shots one can get using drones were once tricky if you don’t spend much money. The good thing is drones can take your advertising and marketing efforts to the next level without you spending a fortune.


Drone delivery concept. The autonomous uncrewed aerial vehicle is used to transport packages.


Drones can be used for diverse applications.

There’s this common misconception that drones are only used for film production and new broadcasting. Nothing can be farther from the truth. Industries like real estate, farming, sports, architecture, and construction now use drones in one capacity or another.

Many contractors also use drones to help them generate 3D maps and accurately assess new projects. Shots taken by drones can also help them provide new insights to clients. Using a series of photographs taken by drones, maps can be created. This gives users the ability to measure distances without visiting the site.


Over the years, drones have evolved from just novelty gadgets to business and marketing efforts. Drones can effectively take any marketing and advertising campaigns a notch higher. As drones and drone photography continue to advance and evolve, they will be considered one of the most influential business and advertising tools in no time.

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